Our Investment Philosophy

Decades of academic research concludes that most active managers – whether managing mutual funds, separate accounts, or hedge funds – don’t outperform the market itself. Although some active managers outperform the market during certain periods, it’s impossible to know in advance which managers will beat their relevant benchmark indices.

Broadly diversified funds that allow you to invest in the market as a whole are generally much less expensive and much more tax-efficient than traditional actively managed funds.

​A better investment experience can be enjoyed by designing your investment strategy to capture the market’s returns, while also seeking to avoid risks that offer no additional expected returns. This involves tilting your portfolio towards securities that have been shown through academic research to produce higher expected returns over time.

Furthermore, focusing things that are in your control – like fund fees and to a lesser extent taxes – yields true benefits.  Therefore, using low-cost index funds and tax planning adds to the long-term success of your portfolio.

1  |  EMBRACE MARKET PRICING

2  |  DON’T TRY TO OUTGUESS THE MARKET

3  |  RESIST CHASING PAST PERFORMANCE

4  |  LET MARKETS WORK FOR YOU

5  |  CONSIDER THE DRIVERS OF RETURNS

6  |  USE SMART DIVERSIFICATION

7  |  AVOID MARKET TIMING

8  |  MANAGE YOUR EMOTIONS

9 |  LOOK BEYOND THE HEADLINES

10  |  FOCUS ON WHAT YOU CAN CONTROL